Facebook contests are the new craze these days. They can help you build your brand and drive a lot of traffic to your site. The competition on the right may raise a ton of revenue and the construction of public relations for your company, and also can be fun too!
Give consumers some ownership experience by creating your own competition generated content. “UGC”, as it usually called, is simply a promotion that allows consumers to upload their own content (images or videos) to the Internet and use it to enter the competition. Find your ultimate fan, the best dancer, best product recipe or whatever you dream, and we guarantee that your customers have so much fun to come to things. Voting mechanisms and viral marketing channels allowing users to capture the experience to spread the reach of your competition.
Examples of competition:
1. Sharing Photography Competition – Allows consumers to upload photos and write their stories to win!
2. Contest Video Sharing – Allows customers to upload their videos to show you everything they have!
3. Essay Competitions – Let them speak their minds.
4. E-Greetings Custom – allows users to upload their photos to a court of character, to customize a map or create a funky beat. The combinations are endless.
Below is an example of a recent Facebook contest organized by American Express:
“Would you like to earn $ 20 000 to help grow your business? Well, here’s your chance!
American Express Open Facebook characters host the competition last Big Break. Five small business owners win the latest Big break: Mobile headquarters of Facebook in two days, one-on-one business makeover and $ 20,000 to help grow their business with social media.
To enter simply visit the American Express Open – Big Break fan page and answer the following three short questions:
1. Tell us about your business. What makes you happy to come to work every day?
2. How do you Facebook on your business?
3. What a great opportunity to help your business and your customers?
"Deadline is Monday 23 May. Rules of authority, and insightful tips to help small businesses grow to visit facebook.com / open. ”
Therefore, this contest has created a great PR is built for American Express, hundreds of thousands of new followers on Facebook, and a sharp increase in traffic on his fan page, which continues to provide marketing advice and information for owners of small businesses through their forum. All in all it was desired goal of building awareness and growth of their online presence met!
For more information about how you can create a Facebook competition for the next social media marketing or SEO campaign, contact Mannix Marketing Department today, the local Upstate NY internet marketing experts.
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